1930s Fashion History - Despair And Fantasy
For bibliography referencing, the author of this page is April Ainsworth.
Women's Vintage Fashions of the 1930s
Fabrics Available Natural fibers (sometimes linen, but mostly cotton, wool, and silk), acetate, and rayon, all in light- to medium weights (velvet, georgette, crepe, organdy, satin) for day or evening.
Popular Colors and Prints Colors were often muted or deeper hues, but brighter color was accepted. Prints were of soft to medium hues, and though they were still small to medium in size, they were more varied. Besides florals, geometric and abstract prints became popular; these were of two or more contrasting shades in streamlined designs that appear a little quirky today. In particular, cotton feedsack fabrics (literally printed on feed and flour sacks) featured these unusual combinations. In high-status culture, surrealism also influenced prints, as artist Salvador Dali designed textiles for haute fashion collections.
Trims and Detailing Many 30s details depended on novelty-shaped plackets, lapels, pockets, cuffs, belts, or necklines, often with button accents. Large collar and cuff sets were very popular. Usually designs had either a medieval or ultra-Deco air to them. A standard motif throughout the decade was the two-piece belt or jacket clasp, worn at the center waist. To summarize, more trim was seen in daywear, with evening a showcase for cut and fabric drapery.